Content marketing – improve the effectiveness of marketing efforts at every stage of the marketing funnel
We create content that finds business use at every stage of the marketing funnel. Content for website, blog posts, e-books, PPC ads, social media.
We create content marketing that sells
Our content marketing strategy service includes a comprehensive approach to creating and distributing content that supports your business goals.
- Target audience analysis: Understand your audience’s needs and preferences to deliver content that effectively generates leads and customers.
- Content planning: Developing a publication schedule and topics that align with your marketing and sales goals.
- Content creation: Producing various forms of content, such as articles, e-books, infographics or videos that are aligned with your business strategy.
- Content distribution: Using the right channels, such as social media and newsletters, to reach the widest possible audience of potential customers.
- Analysis and optimization: Regularly monitoring the results of your content marketing efforts, allowing you to make optimizations and adjust your strategy to maximize effectiveness.
We are trusted by more than 127 companies for whom we have generated 500+ million PLN in revenue
Our approach to content marketing
Generating leads and customers
Our content marketing services are designed to effectively capture the attention of potential customers and encourage them to interact with your brand. We create content that addresses the needs and concerns of your target audience, resulting in more leads and customers. With our strategy, you can systematically convert visitors into customers.
Support of digital marketing activities
Our content marketing content is an integral part of your digital marketing efforts. Well-written advertising content and social media posts can increase engagement and campaign effectiveness. With our holistic approach, you can achieve better results in all areas of online marketing.
Positioning as an Expert in Your Industry
We publish valuable content such as articles, e-books and case studies that provide valuable information and build a reputation as an expert. With our services, your company can gain trust among your audience and stand out from the competition. Customers are more likely to choose a brand that demonstrates knowledge and experience.
Data-driven approach
With analytical tools, we monitor the effectiveness of content marketing activities and implement optimizations in real time. Analyzing the data allows us to tailor our strategy to the needs of the audience, which increases campaign effectiveness and ROI. Our content marketing services are data-driven and continuously improved to ensure the best possible results.
Content marketing that generates leads and sales for your products or services
At our agency, we specialize in creating marketing content that is not only engaging, but most importantly effective in generating leads and customers.
Our approach focuses on customizing content for your target audience, which supports your digital marketing efforts and contributes to measurable results.
Content for the website
We create website content that captures visitors’ attention and leads to conversions. Our texts are carefully designed to not only inform, but also inspire users to take action, such as filling out a form or making a purchase. We optimize content for SEO, which increases your site’s visibility in search engines and attracts valuable traffic.
02
Blog articles
Our blog articles are a tool to build your brand authority and generate leads. We publish regular, valuable posts that answer the questions and needs of your target audience. Thanks to SEO optimization, our articles attract organic traffic, which translates into more potential customers.
03
E-books
E-books are an excellent tool for acquiring leads. We offer the creation of detailed educational materials that provide valuable information in exchange for users’ contact information. E-books help build trust, and position you as an expert in your industry, which fosters long-term relationships with your customers.
04
Content for PPC ads
Our content for PPC campaigns is crucial to the effectiveness of your advertising efforts. We create compelling texts that grab attention and encourage clicks. With strong calls to action (CTAs) and precise relevance to your offer, we increase click-through rates (CTR) and conversions, resulting in better ROI.
05
Social media content
We manage the creation of social media content that engages users and builds community around your brand. Our posts, images, videos and infographics are designed to increase reach and interaction to support your marketing and sales goals.
06
User-Generated Content
We encourage user-generated content such as reviews, photos or videos to build authenticity and trust in your brand. User-generated content is extremely valuable because it demonstrates real experiences with your products or services, which can lead to higher engagement and conversions.
All the marketing services you need – in one place
Strategy
- Marketing audit
- Market research
- Brand communication strategy
- Customer journey mapping
- Marketing funnels
- Content marketing strategy
- Marketing channel strategy
- Planning and scheduling of activities
- Go-to-market strategy
Digital
- Implementation of PPC campaigns
- Implementation of websites
- Content marketing and SEO
- Lead generation
- Account Based Marketing
- Conversion Rate Optimization
- Social media
- Email marketing and LinkedIn DM
Design
- Branding and brand identity
- UX and UI design
- Web design
- Application design
- Graphic design
- Graphic design for content, e.g. E-books
- Pitch decks
Analytics
- Comprehensive analytics and reporting
- Full suite of tools from Google
- CRM implementations
Take advantage of the experience of an agency that specializes in scaling business and knows your industry very well
We base our work on a strategic approach – in-depth data analysis and a full understanding of your business model. This allows us to effectively tailor our strategy to the needs of the market and determine the most optimal growth path for your business. Our specialists work to create a consistent and effective marketing strategy that will support your business goals.
As a 360° digital marketing agency, we also believe in a data-driven approach – we base our activities on data and measuring their effectiveness. As a result, we are able to accurately determine marketing ROI (ROI / ROAS / ROMI) and effectively scale your company’s revenue. Our decisions are made on the basis of analysis and testing, which guarantees optimal use of the marketing budget.
We handle all key digital marketing channels, including PPC campaigns, content marketing, SEO and social media, allowing us to provide comprehensive solutions tailored to the predefined needs of each of our clients.
Content marketing
Frequently Asked Questions
What types of content do you offer in content marketing?
Our agency offers various forms of content, including:
- Blog articles
- E-books
- Infographics
- Videos
- Social media posts
- Case studies
- Content for advertising campaigns
What are the benefits of investing in content marketing?
Investing in content marketing has many benefits, including:
- Generating leads and customers
- Building trust and loyalty
- Increasing brand visibility
- Positioning as an industry expert
- Supporting digital marketing efforts
- Long-term results and stable growth
How long does it take to create a content marketing strategy?
The time required to develop a content marketing strategy depends on the complexity of the project and the specifics of the industry. Typically, the process takes from a few days to a few weeks, depending on the client’s needs and the scope of activities.
How do you measure the effectiveness of content marketing efforts?
We measure the effectiveness of content marketing activities through various metrics, such as:
- Number of leads generated
- Conversion rate
- Social media reach and engagement
- Website traffic
- Search engine positioning (SEO)
Can I provide my own content ideas?
Of course! We encourage our clients to share their ideas and suggestions. Collaborative content creation allows us to better tailor materials to your needs and expectations.
How much does a content marketing service cost?
The cost of content marketing services depends on the scope of activities, the type of content created and the individual needs of the client. After an initial consultation and analysis of your requirements, we will present a detailed price offer. Our prices start from 2000 PLN / month.
We know how to ensure your success
More than 130 of our clients have trusted us with a combined budget of 90+ million in marketing expenditures.
Authenteq
Cost Per Lead:
38 USD
During the year-long cooperation – together with Authenteq – we achieved ARR of 1.2 million euros, increasing the number of leads to 2,000 (40x increase).
Cloudica
Cost Per Lead: 15 USD
For Cloudica, we developed a new brand communication system – a website and launched new profitable customer acquisition channels (Google Ads, LinkedIn DM, Content Marketing, SEO).
Billon Group
Cost Per Lead: 43 USD
Together with Billon Group, we created a promotional campaign on LinkedIn (segment: c-level ppl, Singapore-based companies). The campaign goals were achieved in the second month of the promotion.
What do customers say
about working with us?
“I am very impressed with their expertise in customer acquisition for IT companies. Thanks to 0101marketing, our customer acquisition channels have increased ROAS and thus the number of leads generated.”
Katarzyna Kaźmierczak-MrozińskaCEO, Authenteq
“0101marketing proposed a marketing plan that quickly yielded satisfactory results. The team got to the heart of ad-hoc customer preferences and needs. Overall, their competence in the field was crucial to the success of this collaboration.”
Adam KoteckiCEO, Cloudica
“We like how they iteratively refine the marketing process. The campaign on LinkedIn received positive feedback from the messages sent. The effective approach to our marketing has delivered reliable results.”
Norbert KozłowskiCo-Owner, ARC Software
“They really cared about our business and were very sincere in everything. Thanks to 0101marketing's efforts, the company's leads, traffic and revenue increased. Their unique strategies for acquiring new customers have helped us succeed.”
Eryk GąszczykCEO, spinbits.io
