Spalding: True to the game

S

palding is a manufacturer of sports products. Best known for producing high quality basketballs - the official NBA supplier.

Best known for producing high quality basketballs - the official NBA supplier.

For a year between 2014 and 2015, I supported the largest distribution of their products in Poland in optimizing management and marketing processes. Together:

We have prepared and implemented a marketing plan (we defined market segments, adopted KPIs, etc.)

  • We have created an incentive system and implemented CRM.
  • We planned to create a website.
  • We have prepared and implemented a marketing plan (we defined market segments, adopted KPIs, etc.)
Client:
Basket Pro - Spalding
Date:
2014-2015

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